Fundamentals of Pharmaceutical Marketing
This three-hour course will provide an introduction into the basics of Pharmaceutical Marketing for the new Marketer or for Sales Management that desires to learn about Marketing. This course can be used as pre-work for a facilitator led course, or as a stand alone program if time and scheduling does not allow participation in a facilitator led program.
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Strategic Planning
This two-hour course will introduce the participant to the value of looking at the BIG picture while considering the implementation challenges that can often derail a well thought out Strategic Plan. They will be taught how to "Look to the end" (execution of a the elements of a Strategic Plan) as they consider their key strategic decisions.
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Fundamentals of the Regulatory Environment
This 6-hour course will enhance the participants skill level in understanding the regulatory environment that dictates how we market our brands in the Pharmaceutical Industry. This course allows the participants to understand the restrictions that are placed upon them and why.
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Optimization of your Agency Investment
This three hour program will enhance the participants skill level in optimizing their marketing communications agency investment by providing knowledge, methods and processes that enhance accountability and increase communication.
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Give it a try
If you desire to check out a sample of the E-Learning tutorials, go to the Login section (on the right side of the page) to access a one Module sample program on Creative Development. We can also take any of these tutorials and customize them to your specific needs.
Click on the "Continue reading" link below for the User ID and Password.
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